W E B   D E S I G N

Think of the design of a website as the overall visual look and feel; that which sets the theme of the page. The design of the website is the first thing viewers encounter when they visit a website; it is their first impression. Therefore it must be impressive. It is of the utmost importance to have a visually compelling website that viewers remember so that they come back to the website and, in the best case scenario, share it with others. The visual appeal helps facilitate that process in addition to rich content. Visual impact can also be a deciding factor when a viewer is comparing your website against your competitor’s. A professional, appealing website says to the viewer that this company or individual cares about reputation and quality… values that are likely passed on to their customers.

When we design websites, we don’t skimp where visual appeal is concerned. We treat the design of our websites with as much importance as the actual functionality and purpose of the website. First impressions are extremely important when competing online.

Web Standards & Valid Coding

Web standards are commonly agreed upon guidelines for HTML, XHTML, HTML5, CSS, and other technologies used to code and develop websites. Adhering to these universal rules ensures our websites are accessible across the wide range of user-end browsers and platforms.

Our custom websites are hand-coded to the W3 standard, adhering to the rules of “valid” coding practices. This ensures our websites conform to the highest integrity of development. In addition, valid coding practices are favored by search engines, giving our websites a little edge over the competition.


It’s vital for a web designer to stay current with the latest web technologies, such as XHTML, HTML5, CSS, Flash, XML, jQuery, etc. These are the languages used to code a website, giving life to the design. This is the “function” parameter in the “form + function” equation.

Since the advent of the world wide web, web technologies have transformed innumerous times, and continue to morph as new methods are created, become obsolete, or simply evolve into something different. One might wonder how to know what’s current, what’s been outdated, and what technologies are acceptable in today’s web development environment. That’s where “web standards” come in.

We develop our websites to the W3 standard, ensuring the highest level of development integrity. Web Standards set guidelines for developers to create websites that are functional across the many browsers and computers being used to view the web. We base our development methodology on current and future design standards, ensuring maximum viewer compatibility, and extending the life and validity of our websites.

The Basics of Our Custom Websites

We have formulated a design and development recipe that maximizes form and function, as well as networking and SEO in every project. We include all of the vital elements to necessary to launch a purposeful website, whether it’s a brand new endeavor or a revamp of an existing site. By combining award-winning design with social networking, search engine optimization, and streamlined development techniques, our websites not just pretty faces; they’re effective marketing tools. Check out our base features below.

  • Custom Site Design
    Includes color palette, graphic art, page layout, global navigation, content organization, and imagery. Can be based on corporate branding or identity, or completely new and original.
  • Identity Integration
    If applicable, we’ll integrate your corporate branding, including colors, logo, slogan, etc.
  • 12+ Informational Pages Our base price includes up to 12 informational pages. Examples would be “Home”, “About”, “Services”, “Gallery”, “People”, “Contact” etc.
  • Custom Email Forms with Optional Anti-Spam CAPTCHA
    Forms are useful for gathering important information from your viewers. They can be used for applications, quote requests, general contact, and more. Our email forms include optional CAPTCHA (anti-spam verification code), form validation, database storage, branded autoresponder, custom error page, and custom confirmation page.
  • Flash-XML or jQuery Slideshow
    Slideshows, or image rotators, are a great way to liven up a standard CSS website. A little motion animation to the homepage is an easy way to add interactivity and freshness.
  • jQuery / Ajax Widgets
    These widgets and plugins add a little more functionality and interactivity. Examples are popup form calendars, tool tips, image rollover transitions, transitional drop down menus, “lightbox” photo galleries and much more.
  • Professional Stock Photography
    Professional photography adds another layer of integrity and credibility in the eyes of your viewers. Royalty-free photography work great for flash headers, and general purpose imagery where professional photography is otherwise unavailable.